Free PDF Guide to State Legislative Lobbying, Revised Edition, by Robert L. Guyer
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Guide to State Legislative Lobbying, Revised Edition, by Robert L. Guyer
Free PDF Guide to State Legislative Lobbying, Revised Edition, by Robert L. Guyer
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Review
"An effective lobbying effort needs to be able to control the development and passage of the needed legislation. This requires close attention to even the smallest detail. The step-by-step instruction given in this book will give an association a firm basis for a winning effort." -- Don Shoultz [D., Waterloo] Iowa House of Representatives Des Moines, Iowa"Bob Guyer has written the ultimate reference book for the newcomer and veteran alike on how to effectively lobby for one's cause." James G. Cavanagh, Esq. Kelley Cawthorne Lansing, Michigan -- James G. Cavanagh, Esq. Kelley Cawthorne Lansing, Michigan"Having walked the halls of our Capitol for many years, I wish I had read this book before taking the first step. The details contained within are very revealing. I felt like I was privy to the most relevant information, like being in the locker room of an opponent learning how the game is really played. No assumptions, you'll know how to score." -- Kathryn A. Parker, R.D., L.D. Former President and Legislative Chair Florida Dietetic Association Gainesville, FloridaThe Guide is...sufficient to...those who are legislative novices.. pearls of wisdom sprinkled throughout...useful to those with extensive experience lobbying... -- Book Review NP Central for Nurse Practitioners
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From the Author
"Guide to State Legislative Lobbying" is for those who want to win in their legislature. Over the years, I found that most lobbying is done with insufficient strategy and without realizing a group's full legislative potential. To remedy this I offer the "campaign approach" to lobbying. This consists of a series of planned aggressive steps to gain the law you want or stop the one you don't want. To the best of my knowledge no one has written as comprehensive book on how to run a state lobbying campaign. Winning in the legislature starts well before you talk to the first lawmaker. The Guide doesn't discuss what most people call "lobbying" until chapter 7. This is because the first 6 chapters of the book show you how to build the momentum that makes is harder for legislatures to say "no" and easier for them to say "yes" to you. If you wait until the start of the session to start your campaign, you have already lost your best chances of winning. In our seminars and in letters I hear from our readers. In one seminar a participant, who I had no idea had the book, started explaining to the class how the book showed him what his association had done wrong in a recent legislative battle. Now they know how to do it better. An experienced lobbyist, after reading the book, said she wished she had read the book before taking her first step years ago as a lobbyist. These readers' comments are very gratifying for me because they tell me that the purpose of the book is being realized. Veterans and novices are finding that the book demystifies lobbying and gives them a new perspective on how they can be more effective with planning, organization, and the techniques found in the Guide. They are being empowered. I hope that you will find the Guide useful and will let me know how it has helped you in your lobbying.
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Product details
Paperback: 220 pages
Publisher: Engineering THE LAW, inc.; Revised edition (September 10, 2003)
Language: English
ISBN-10: 096772421X
ISBN-13: 978-0967724218
Package Dimensions:
8.4 x 5.5 x 0.7 inches
Shipping Weight: 11.2 ounces
Average Customer Review:
4.5 out of 5 stars
17 customer reviews
Amazon Best Sellers Rank:
#1,261,044 in Books (See Top 100 in Books)
In this book, Guyer presents a boots on the ground approach to lobbying state legislatures. This book is light on theory, but packed with practical advice written for lobbyists and organizations interested in gaining a foothold in politics. The range that this book covers is hard to overstate. Most questions that a reader could have about the function of and strategies employed by lobbyists will be touched upon. However, Guyer's text does have some limitations. Guyer's experience in the field is unquestionable, however the text would benefit greatly by contextualizing these lessons with some historical or political evidence. In addition, the book does have a fair share of editing issues. Most of them are minor, but some actually prevent the reader from understanding the purpose of a sentence.
I admit I haven't read it yet. :) But it looks nice on the book shelf. Will get to it.
This is the perfect starter guide to lobbying!
A seasoned pol once said that "Getting the vote is 10 percent access and 90 percent heat."Frankly, what Bob Guyer's guidebook doesn't teach is what it can't teach - building personal connections with legislators to gain access. For everything else, Bob has written a complete and carefully thoughtout guide to preparing and successfully steering legislation. In other words, bringing the "heat."He doesn't offer all the answers, since the nuances of each bill and state legislature prohibit a cookie-cutter approach. Instead, Guyer asks, and gets you to ask, the right questions to guide your bill writing, lobbying team organization and strategic plan.His many years of experience are condensed into a book that reveals the secrets of the temple.
Consider this Legislative Lobbying 101. Robert Guyer's Guide to State Legislative Lobbying is as practical and informative a guide to the fundamentals of successful legislative lobbying as you are likely to find. And it's packed into cogent, readable chapters. The straightforward, accessible narrative carefully describes the major legislative procedures, political tactics and strategic choices confronting any modern lobbyist or advocacy group attempting to achieve visibility and influence in state legislative policymaking. The candid discussion constitutes a practical education in the legislative process especially useful to policy advocates new to legislative decisionmaking, but there's plenty of helpful information for anyone who wants to understand how policy is actually made in legislative chambers. In addition to thoughtful tactical advice, the book is especially valuable in leading the reader through the labyrinth of the formal legislative process which can easily intimidate and confound the uninitiated. The book is a keeper.
"I am currently a freshman at the University of South Florida St. Petersburg. I read Robert Guyer's book: A Guide To State Legislative Lobbying to fulfill some of my questions on lobbying. My aunt and uncle are environmental lobbyists in D.C. so I am somewhat familiar with the issues and what lobbying is all about. Robert Guyer could not have done a better job capturing what lobbying means and what it takes to be a lobbyist. This book is filled with historical references as well as modern day examples. This was a sound investment and I am thrilled to have read it. I would recommend this book to two types of people: anyone who is curious about what a lobbyist is or does and anyone who is a lobbyist and wants to learn more!" -- T.J. Ewin, student at USF, founder and former president of Creighton Prep Teenage Republicans, member of Project Extra Mile
I highly reccomend Bob Guyer's Guide to State Legislative Lobbying as well as his seminar. The information provided in Bob's book is highly informative and clearly presented. Bob discussion on the theory of lobbying and its importance to all organizations should be require reading for senior management and decision makers. The wealth of experience and the passion Bob displays in his seminars will leave a lasting positive impression. As a lobbyist for both Wyeth Pharmaceuticals and AstraZeneca Pharmaceuticals, the principles I learned from Bob were used in my day to day interaction with legislators, regulators, and executive branch officials.Mark ReedGuide to State Legislative Lobbying, Third Edition
Robert Guyer's book on lobbying is an excellent resource, especially for beginners. If you don't know much about lobbying but need to learn in a hurry, Robert Guyer's "Guide to State Legislative Lobbying" is the place to start. Then, if you really want to know what to do next, attend his lobbying seminar. I did. He will keep you from making many "beginner" mistakes, and make you productive from Day One. Both book and seminar are Highly Recommended!Duncan R. MackieVice-President for Legislative Affairs, Nevada Firearms Coalition
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